The Foods That Make Billions The Age of Plenty
Ep2 - The Age of Plenty: This episode tells the incredible story of how business has turned grain into one of the biggest success stories of the modern food industry. With unprecedented access to the world's largest food companies, including Kellogg's, this is the inside story of how breakfast cereals have transformed the way we eat and the way we live. This is the original processed, convenience food. It has ushered in a modern age of plenty in terms of choice and abundance. Cereals are cheap and abundant but their real value lies in the processing, advertising and marketing that goes into creating well known brands. It's a controversial business that both responds to and drives our changing relationship with food and our obsession with health.
Primary Title
- The Foods That Make Billions
Secondary Title
- The Age of Plenty
Date Broadcast
- Thursday 10 March 2011
Start Time
- 08 : 04
Finish Time
- 09 : 00
Duration
- 56:00
Episode
- 2
Channel
- TVNZ 7
Broadcaster
- Television New Zealand
Programme Description
- Ep2 - The Age of Plenty: This episode tells the incredible story of how business has turned grain into one of the biggest success stories of the modern food industry. With unprecedented access to the world's largest food companies, including Kellogg's, this is the inside story of how breakfast cereals have transformed the way we eat and the way we live. This is the original processed, convenience food. It has ushered in a modern age of plenty in terms of choice and abundance. Cereals are cheap and abundant but their real value lies in the processing, advertising and marketing that goes into creating well known brands. It's a controversial business that both responds to and drives our changing relationship with food and our obsession with health.
Classification
- G
Owning Collection
- Television Vault
Broadcast Platform
- Television
Languages
- English
Captions
Live Broadcast
- No
Rights Statement
- Made for the University of Auckland's educational use as permitted by the Screenrights Licensing Agreement.
Subjects
- Food industry and trade
- Prepared cereals industry
Contributors
- BBC (Production Unit)
- The Open University (Production Unit)
Subjects
- Food industry and trade
- Prepared cereals industry