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Ep3 - Pots of Gold: This episode tells the story of how yoghurt has been transformed from an unknown hippy food into a super food in 40 years. Along the way, yoghurt has driven a health revolution in the modern food business. With access to the world's largest food companies, the team travels to Japan, Finland, France to explain how yoghurt's most important role has been to lead the food industry into the lucrative new market of functional food. The film explains how and why, today, all major food companies consider themselves less as processed food companies and more as health and wellness providers. It's a story of how our changing attitudes to food and health have both shaped and been influenced by this extraordinary industry. The story of yoghurt tracks a changing and diversifying Britain, along the way delivering consumers enormous choice, and business enormous profits.

Primary Title
  • The Foods That Make Billions
Secondary Title
  • Pots of Gold
Date Broadcast
  • Thursday 17 March 2011
Start Time
  • 08 : 04
Finish Time
  • 09 : 03
Duration
  • 59:00
Episode
  • 3
Channel
  • TVNZ 7
Broadcaster
  • Television New Zealand
Programme Description
  • Ep3 - Pots of Gold: This episode tells the story of how yoghurt has been transformed from an unknown hippy food into a super food in 40 years. Along the way, yoghurt has driven a health revolution in the modern food business. With access to the world's largest food companies, the team travels to Japan, Finland, France to explain how yoghurt's most important role has been to lead the food industry into the lucrative new market of functional food. The film explains how and why, today, all major food companies consider themselves less as processed food companies and more as health and wellness providers. It's a story of how our changing attitudes to food and health have both shaped and been influenced by this extraordinary industry. The story of yoghurt tracks a changing and diversifying Britain, along the way delivering consumers enormous choice, and business enormous profits.
Classification
  • G
Owning Collection
  • Television Vault
Broadcast Platform
  • Television
Languages
  • English
Captions
Live Broadcast
  • No
Rights Statement
  • Made for the University of Auckland's educational use as permitted by the Screenrights Licensing Agreement.
Subjects
  • Food industry and trade
  • Yogurt industry
Contributors
  • BBC (Production Unit)
  • The Open University (Production Unit)
Subjects
  • Food industry and trade
  • Yogurt industry